"Put this sweet baby in your cart right now. The plush is the softest thing I've ever touched. My Boxer recently lost her sight and she is absolutely obsessed with it."

"Perfect for my 17-year-old pup. Smaller than others I'd seen, which was ideal for my mini Dachshund. She's deaf, so the vibration from the heartbeat is everything. She doesn't play with toys anymore so durability isn't a concern. Really glad I picked this up."

"My puppy wasn't sleeping through the night — until this. Now we're both finally getting some rest."

"I gave this to an elderly family member who was frightened and anxious in the hospital after breaking a hip. She wouldn't let it go. Got the idea from a friend whose brother had one in hospice. This isn't just for pets."

"We adopted a puppy who struggles to settle down. Two small notes — the heartbeat vibration startled her at first, and it looks similar to her other plushies. What worked for us: place the heartbeat side close to your dog, then pet it gently and speak softly like it's real. Our wild girl was calm within a minute."

"Brought our new puppy home yesterday, put her in the crate with it, and she laid her head right on it and slept through the entire night."

"My 17-year-old Chihuahua is nearly blind and hard of hearing. She was waking up in the middle of the night, wandering, and getting lost and stuck around furniture. Now I tuck her in with this beside her and she stays in her bed all night. Even if she can't hear the heartbeat, she can feel the pulse. It's working beautifully."